PPC Essex
Leads from day one — without setting fire to your budget.
Google Ads and paid search management for Essex businesses. Tight targeting, ruthless optimisation, and a monthly report that tells you exactly what you got for your spend.
£0+
Minimum monthly ad spend
7–14
Days to first leads
0%
Or £495/mo management fee
No
Long contracts
What we run
Google Ads, Microsoft Ads, paid social — managed properly.
PPC is the fastest way to get leads through the door. It's also the easiest way to set fire to a marketing budget if it's run badly. We do it properly: tight keyword targeting, well-written ads, conversion tracking that actually works, and constant optimisation against what's spending vs what's converting.
Most of our PPC work is Google Search Ads for high-intent local terms. We'll also run Performance Max, YouTube, Microsoft (Bing) and paid social when they earn the spend.
- →Google Search Ads — the bread and butter
- →Performance Max where it makes sense (and isn't lazy)
- →Microsoft Ads (Bing) — often cheaper than Google
- →Conversion tracking through GA4 and Google Tag Manager
- →Monthly reports in plain English — spend, leads, cost per lead
Why it works
PPC is rent. SEO is investment. Run both.
PPC delivers leads from day one. It also stops the moment you stop paying. For most Essex businesses, the right play is to run PPC for instant cash flow while building SEO for the long term — so eventually you're paying less in ads and getting more in free traffic.
We can run both, or just PPC, or just SEO — whatever fits the business right now.
How we work
How we run PPC
Account audit
If you've got an existing account, we audit it first. Most have wasted budget hiding in plain sight.
Setup
Campaign structure, keyword groups, ad copy, landing-page conversion check, GA4 + GTM tracking.
Launch & learn
Live ads, daily monitoring through the first fortnight, weekly optimisation.
Optimise & report
Monthly report, ongoing pruning, A/B testing on ads and landing pages.
Essex businesses we run paid ads for





+ 5 more across Essex

Testimonials
Trusted by Essex businesses
Real words from real Essex business owners — not stock copy.
What's a sensible PPC budget for an Essex business?
Minimum useful spend is around £500/month — below that, the data is too thin to optimise on. Most local services we work with spend £1,000–£3,000/month on ads. High-margin services (legal, healthcare, premium home services) often spend £5,000+. Our fee sits on top — typically 15% of spend or £495/month minimum.
Can I run PPC without SEO?
Yes. Lots of clients do. But you're paying rent forever. Eventually you'll want SEO running alongside it so the same leads come in cheaper.
Google Ads vs Facebook Ads?
Google captures people actively searching for what you do — high intent, easier to convert. Facebook/Instagram puts you in front of people who weren't looking — better for awareness and visual products. Most Essex SMEs we work with start with Google.
How fast will I see results?
Leads typically start in the first 7–14 days. The first month is partly a data-gathering exercise — we won't know which keywords convert until they've had some traffic. By month 2 we're cutting waste and scaling what works.
Do you tie clients to long contracts?
No. Month-to-month.
Start your PPC campaign
Want fast, qualified leads from Google?
Tell us what you sell and what a customer is worth. We'll come back with a sensible monthly budget, a target cost per lead, and a launch timeline.
Reply within 1 working day. No follow-up sequences. No automated “just checking in”. Just a human who knows the work.
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