Google reviews are the single biggest local-pack ranking factor that's within your control. They're also the easiest one most businesses ignore.
The system
- →Grab your Google review shortcut link from GBP
- →Add it to every invoice, email signature and follow-up SMS
- →Send a personal review request 24 hours after a happy customer interaction
- →Reply to every review — good and bad
- →Aim for 1–3 new reviews a week
The script
"Hi [name] — really pleased you were happy with [the job]. If you have 30 seconds, a quick Google review really helps small businesses like ours: [link]. Thank you!"
